AAS Group Signs Sole Distributor Agreement with Dongfeng to
Bring VOYAH to Thailand
Partnership unites Dongfeng’s automotive engineering capabilities with
AAS Group’s luxury automotive expertise
AAS Group will oversee VOYAH’s operations in Thailand through its newly established subsidiary, AI Mobility Co., Ltd., which will be responsible for the brand’s distribution, retail operations, and customer services nationwide. Building on AAS Group’s more than four decades of experience in the premium and luxury automotive sector, AI Mobility Co., Ltd. will bring AAS Group’s customer-centric approach and service standards to VOYAH, with a focus on building long-term customer trust and delivering a seamless ownership experience tailored to the evolving expectations of Thai luxury car buyers.
The partnership pairs Dongfeng’s extensive automotive manufacturing experience and new-energy engineering capabilities with AAS Group’s deep retail heritage representing prestigious automotive brands and serving luxury-car customers in Thailand. Beyond the vehicles, the collaboration centers on comprehensive lifecycle care, customer service infrastructure, and long-term ownership support.
Mr. Wang Long, Chairman, China Dongfeng Motor Industry Import and Export Co., Ltd. stated:
“Thailand is a central pillar in our international expansion strategy for intelligent new-energy vehicles. In AAS Group, we have found a partner whose four decades of luxury automotive leadership and customer-centric philosophy mirror our own standards. By uniting Dongfeng’s five decades of engineering heritage with AAS Group’s proven distribution and service capabilities, we look forward to introducing Thai motorists to a refined, intelligent, and human-centered luxury mobility experience through VOYAH.”
Mr. Anuwat Inthraphuvasak, Chief Executive Officer (CEO), AI Mobility Co., Ltd. stated:
“Our partnership with Dongfeng to bring VOYAH to Thailand represents a long-term commitment to delivering a new standard of luxury—one defined by comfort, design, and intelligent technology that we can use in our everyday life. Our shared commitment to sustainable, long-term brand equity over short-term gains is the core value that unites AAS Group and Dongfeng in this strategic partnership. Through AI Mobility Co., Ltd., we are establishing an operational foundation centered on our enduring philosophy, ‘AAS the Name You Can Trust’. From first discovery through complete ownership care, our priority is providing Thai customers with total confidence and exceptional service at every stage of their journey. AAS Group looks forward to welcoming Thai customers to discover new luxury and, over time, becoming part of their everyday journeys—from time spent together as a family to the demands of business and the moments in between.”
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About AI Mobility
Formed in 2026 as a dedicated automotive business under AAS Group, AI Mobility Co., Ltd. serves as the authorized sole distributor and importer of VOYAH vehicles in Thailand. The company is responsible for establishing VOYAH’s authorized retail network, technical aftersales centers, customer support infrastructure, and localized mobility services nationwide.
About Dongfeng Motor Corporations
Dongfeng Motor Corporation Limited is a significant backbone of China's automotive industry. Its predecessor, the Second Automobile Manufacturing Plant, was established in 1969. The company is headquartered in Wuhan, Hubei Province. It currently has total assets of 499.3 billion yuan and employs 127,000 people, ranked 188nd in the world's top 500. It has sold over 1,200,000 vehicles overseas, with its products sold in over 100 countries. Dongfeng Motor’s main business covers commercial vehicles, passenger vehicles, NEVs, auto assemblies, parts and components, machines and equipment, and other automobile-related products and services. After over 50 years of development, Dongfeng Motor has become an industrial R&D, manufacturing, and marketing leader. At the same time, Dongfeng Brand has become a well-known name for a long time and also enjoys a good awareness in the global market.
About AAS Group
AAS Group is a leading automotive group in Thailand’s premium and luxury automotive segment, serving as an authorized importer, distributor, and aftersales service provider for world-renowned brands such as Bentley, Porsche, Ducati, and Harley-Davidson. Its portfolio also extends to the electric vehicle (EV) sector as an authorized dealer for Changan's brands, including Deepal, Avatr, Nevo, and Lumin, alongside comprehensive, world-class automotive support services. Committed to delivering international standards across products, services, and experiences that have exceeded expectations throughout its 40 years of operations, AAS was founded by Mr. Anusak Inthraphuvasak and Mr. Anurak Inthraphuvasak. The company commenced business on October 14, 1986, with the ambition of addressing the shortage of high-end vehicle aftersales service centers meeting international benchmarks. Leveraging automotive engineering expertise and service center management practices originating from Germany, AAS has dedicated itself to continuous quality development under the motto “Building Trust, Beyond Excellence,” striving to ensure that AAS remains a trusted name to this day.
About VOYAH
Introduced in 2020, VOYAH represents Dongfeng’s premium new-energy vehicle offering, bringing together electrified performance, intelligent technology and refined design. Its approach places emphasis on the quality of the journey, combining passenger comfort, spacious interiors and safety-focused engineering with the convenience of modern vehicle technology. Among the brand’s flagship models is the VOYAH DREAM, a premium MPV designed to accommodate both family and business travel. Its focus on cabin space and passenger comfort illustrates VOYAH’s approach to luxury: technology and design that serve the people inside the vehicle, making every day journeys more comfortable and enjoyable.
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